
Branding & Logo
It's ALL about you.
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More than just your logo, branding speaks to who you are and the experience you provide.
That initial reaction people have when they hear your name or see your logo says everything about your brand. The goal is to connect people to your story and establish a sense of trust so that people feel compelled to act on their experience with your brand.
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All day. Every day.
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Standing out among the competition begins with consistency in your message. Your brand should flow seamlessly through your vision, mission, values, imagery, graphics, and language. Consistency across all platforms -- office, print, digital, web, and social -- establishes trust and is what solidifies brand recognition to keep your business top of mind.
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Half a second
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Studies show that it takes less than 1 second to form a first impression of your website. Crazy, right? Your website is probably the most important thing to think about when pulling together your company identity, because oftentimes, it's the only thing people see about you when doing an online search. First impressions count, and a positive user experience is crucial in captivating potential clients.
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What do you need?
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Creative consulting is a must if you are just starting up or just in need of a brand refresh. This is your roadmap for creating a cohesive, memorable, and relevant brand.
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Logos are an excellent starting point for your brand. It is what distinguishes you from your competition and is most often how people will immediately identify your business.
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Visual Identity encompasses everything from logos and color palette to typography and messaging. All of these things should be a reflection of your business's mission, vision, and values and bring your brand and unique voice to life.
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Web Design should reflect your brand and your mission and create a positive user experience. Your calls to action should be easy to understand and the general layout should be uncluttered, as people tend to scan websites before they read. I take web design projects on an individual basis, so please inquire if interested.
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